Delray Beach, FL - January 15, 2014: HICKORY GLOBAL PARTNERS ("HICKORY"; www.HickoryTravel.com), a strategic business alliance travel company, which provides innovative service, distribution and technology to their network of travel agency and supplier partners, announced today its new partnership with start-up company Roomer Travel ("Roomer"), a socially-responsible, secondary online marketplace for non-refundable hotel room stays. The agreement represents several firsts for both companies and for the business travel management industry, too.
"We are very pleased to be the first travel agency network to collaborate with Roomer and provide this valuable resource to our network of agency partners," said Chris Dane, President of Hickory Global Partners. "Our strategic alliance with Roomer is an all-around win-win situation for our agencies. Access to Roomer provides agents with a unique, innovative customer service tool to offer their clients while creating an opportunity for the agency's client to utilize their prepaid, unwanted bookings," continued Dane.
HICKORY's partner travel agencies can easily access Roomer from PartnerHQ, Hickory's agent extranet, whenever their clients' travel plans change. In just a few minutes time, agents assist their clients recoup spent money by re-selling otherwise unusable reservations. Agents can also retain their booking fee.
"As we continue to build and maintain our presence with travelers around the globe, we are pleased to announce our collaboration with Hickory Global Partners, to further expand our customer base through its network of agencies and partners," said Richie Karaburun, Managing Director of Roomer. "Clients of HICKORY will now be introduced to a secure and effective solution to use when they need to, for whatever reason, cancel their non-refundable hotel reservation, along with a new way for spontaneous travelers to score deals on great hotel rooms."
This new alliance points to HICKORY's focus on and commitment to leadership, innovation, and mutually beneficial and strong business partners within the business travel and hospitality space. The company will announce further details about its partnership with Roomer throughout the year and will continue to enter strategic alliances, further guaranteeing and increasing a positive ROI for its network of partners.
About HICKORY - Hickory Global Partners, An INTRAVEL Company
Positioning itself as a strategic business alliance rather than a consortium, HICKORY's unique approach focuses on return on investment for agency and supplier partners alike. HICKORY even guarantees its agency partners a positive ROI. With a suite of services including a visionary hotel incentive program, robust and one-of-a kind air program, car rental program and 24/7 support products, HICKORY is an important strategic partner to travel agencies. Proprietary, innovative tools designed to share data with agency partners allow agencies to make better, faster decisions, thus driving more revenue. These tools also enable HICKORY to aggregate bookings from agency partners. Hotelier partners gain access to a reporting platform that illustrates daily, weekly and monthly booking trends across the HICKORY network. Supplier partners also benefit from measurable results and extensive distribution and marketing opportunities across the HICKORY global network. For more information about Hickory Global Partners, visit www.HickoryTravel.com.
About Roomer
Roomer (www.RoomerTravel.com), offers a marketplace for non-refundable hotel reservations: Users post their room, Roomer verifies the reservation, and other travelers can then browse and purchase hotel deals. This socially responsible site for hotel booking allows people to sell their hotel reservations in case of cancellation, giving them the opportunity to reduce cancellation fees and even eliminate them entirely. Buyers also get the opportunity to get major discounts on hotel rooms, as they buy the reservation from others. Roomer offers deals for hotels in all cities nationwide. For more information, please visit: www.RoomerTravel.com or call (646) 571-2170.
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